Our Teas: Not all tea is created equal

An American tea expert said of grocery store tea, "the tea drinker…is forced to choose between the mediocre and the vile." This comment is based upon the fact that much of the tea on the market today is of low quality. Grocery store tea, already lower in grade, is usually blended to create a consistent but far from satisfying flavor.

Most consumers think of tea as just tea. Similarly, 10 years ago, consumers viewed coffee as just coffee. Today, there are many varieties of coffee, priced according to quality, freshness, and rareness. Similarly, tea will follow this trend. Just like coffee, not all tea is created equal.